Joyce Avalon has been helping companies succeed for the past 30 years with her unique ability not only to see where business growth opportunities lie, but also by implementing strategies that exploit them. While Joyce’s career has entailed working for some of the most notable companies in the fashion and beauty industries, such as CHANEL and Victoria Secret Beauty at The Limited, she is most reputed for launching and developing companies such as NARS, Philosophy and Fresh, where she was instrumental in building them into brands which have since claimed top positions in the marketplace and grown into multimillion dollar enterprises. Joyce's impact has also been seen in her success running both wholesale and retail with experience from Barneys New York and SPACE.NK.apothecary.
It is the combination of Joyce’s management and marketing talent that enables her to repeatedly impact businesses and brands in a positive and profitable way. Due to her long history and proven track record of directing companies toward increased sales, stronger infrastructure and clearer branding, she is continually sought after for advice on how to build and manage healthy, productive and successful teams and businesses.
Joyce also serves as an industry source to Wall Street for her expertise in retailing and luxury brands.
